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Almost 6 in 10 Watch Ad-Supported Streaming Services

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The portion of US consumers who watch ad-supported streaming services has risen 70% year-over-year (y-o-y). This is per recent data [download page] from Hub Entertainment Research showing that, since the start of the pandemic and a resulting rise in SVOD subscriptions, more consumers are turning to free services in exchange for having to watch a… Read More »

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